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Ring Pop

Rock That Rock Concert

Ring Pop

Rock That Rock Concert

Location
NYC
Event type
Concert
Client
Ring Pop
We produced a concert for Ring Pop featuring R5 to celebrate the Rock That Rock social media campaign and debut R5’s new “Rock That Rock” music video. To create a youthful fan-driven experience, we locked in The Gramercy Theatre for 200 invite-only R5 fans to get a chance to meet the band and enjoy a private concert.
Fan inspired graphics surrounded the venue, a custom candy art wall featuring over 700 colorful Ring Pops hung in the entranceway, and a photo booth and Ring Pop temporary tattoo station was available for everyone to enjoy! R5 fans tweeted and posted IG photos throughout the night showcasing different moments from the event. The Ring Pop event generated over 660K media impressions from more than 50 outlets.

Our Services & Deliverables: Live Production, Budgeting & Schedules, Venue Sourcing & Negotiation, On-Site & Online Logistics, Registration & Analytics, Culinary Programs, AV, Lighting & Staging, Fabrication & Vendor Management, Equipment & Rentals, Production Schedules & Project Timelines, Creative, Development & Strategy, Programming, Run of Show, Stage & Art Direction, Design, Environmental & Scenic Design, Art Direction & Graphic Design, Furniture, Talent Coordination & PR Coordination.
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